Karim Rashid believes that we could be living in an entirely different world – one that is full of real contemporary inspiring product design objects, spaces, places, worlds, spirits, and experiences. I Lobo You takes you on a journey down memory lane and shows his most amazing and interesting unique design pieces that will absolutely stun you.
“For the longest time design only existed for the elite and for a small insular culture. I have worked hard for the last 20 years trying to make design a public subject.”
His award-winning designs include luxury goods for Christofle, Veuve Clicquot, and Alessi, democratic products for Umbra, Bobble, and 3M, furniture for Bonaldo and Vondom, lighting for Artemide and Fontana Arte, high tech products for Asus and Samsung, surface design for Marburg and Abet Laminati, brand identity for Citibank and Sony Ericsson and packaging for Method, Paris Baguette, Kenzo and Hugo Boss.
Modern furniture design has been the cultural shaper of our world from the start. We have designed systems, cities, and commodities. We have addressed the world’s problems. Now design is not about solving problems, but about a rigorous beautification of our built environments.
“Design is about the betterment of our lives poetically, aesthetically, experientially, sensorially, and emotionally. My real desire is to see people live in the modus of our time, to participate in the contemporary world, and to release themselves from nostalgia, antiquated traditions, old rituals, kitsch, and the meaningless.”
The top product designer believes that he lives in a very special time for humanity, where technology, through the digital revolution, has afforded us new tools to modern design better space in ways never before conceived. Karim Rashid‘s design studio multidisciplinary studio reflects this digital renaissance in its day to day functioning where industrial designers, graphic designers, architects, and interior designers collaborate to design space together.